Whitegoods Help article

Pacifica Group Ltd

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Quick Answer

Pacifica is one of the largest domestic appliance repair businesses in the UK, based in Houghton le Spring, County Durham, and reported turnover of £42.8 million in the year to 31 March 2025. It quotes a single fixed repair price starting from £89.99 that includes most spare parts, guarantees completed repairs for 60 days, and gives a three-hour arrival slot the night before. The important caveat is that the fixed price excludes the most expensive parts, including drums, bearings, compressors, hob glass and induction units.

About this review

Every claim below is sourced to Pacifica’s own published material, its repair terms and conditions, or the Companies House register, with the source and date stated. Whitegoods Help has not tested Pacifica’s repair service and makes no claim to have done so.

Pacifica is one of a small number of companies operating appliance repair at genuine national scale, and it reaches consumers through several different routes: direct bookings, franchise partners trading as Pacifica Local, insurance-backed repairs, and managed repair contracts on behalf of retailers and manufacturers. That means many people are repaired by Pacifica without ever choosing it. This page sets out what can be verified about how it works.

Who is Pacifica Group Ltd?

Pacifica is a domestic appliance repair and extended warranty business headquartered at Pacifica House, Rainton Business Park, Houghton le Spring, County Durham. It repairs appliances in customers’ homes across most of the UK and works across all the mainstream brands rather than for a single manufacturer.

Its business is broader than consumer repairs alone. Alongside direct bookings, Pacifica handles managed repair contracts for retailers, manufacturers and insurers, sells an FCA-regulated appliance insurance product, runs a franchise network under the Pacifica Local name, and services corporate accounts including landlords and estate agents.

That breadth is the main practical difference from a repair-only operator. It gives Pacifica scale and technical access, and it also means the commercial relationship behind any given repair can vary considerably from one household to the next.

£42.8m
Turnover for the year to 31 March 2025
£89.99
Published starting price for a fixed-price repair
60 days
Parts and labour guarantee on completed repairs
240+
Engineers Pacifica states it employs

What do the public records show about the company?

Pacifica Group Limited is registered in England under company number 05541667, incorporated on 19 August 2005 and originally registered as Pacifica Group PLC until 18 April 2008. Its status is active. Whitegoods Help reported in April 2026 that the business was co-founded in 2003 by Kevin Brown, Scott Pallister and Paul Feek, which pre-dates the incorporation of either registered company.

Detail Position as at July 2026
Registered name Pacifica Group Limited
Company number 05541667
Incorporated 19 August 2005, formerly Pacifica Group PLC until April 2008
Related repair entity Pacifica Appliance Services Limited, company number 05288361, incorporated 16 November 2004
Company status Both companies active, private limited companies
Registered office Pacifica House, Rainton Business Park, Houghton le Spring, DH4 5RA
Majority control Atlantic Bidco Limited since 13 March 2019, holding 75% or more of shares and voting rights
Turnover £42.8 million for the year to 31 March 2025, up from £36.1 million
Geographic coverage Eleven UK regions including Northern Ireland, weighted heavily towards England
Repair model Employed engineers, franchise partners, and subcontracted engineering companies

Who owns Pacifica?

The Companies House register records Atlantic Bidco Limited, company number 11532736, as the only active person with significant control over Pacifica Group Limited, notified on 13 March 2019 with 75% or more of shares and voting rights and the right to appoint or remove directors. The personal control entries for Scott Pallister and Paul Feek ceased on the same date.

Atlantic Bidco Limited is in turn majority controlled by Atlantic Midco Limited. A holding chain of this kind is the structure typically used for private equity or institutional investment, although the ultimate investor is not named in those particular filings. What matters to consumers is simply that Pacifica is an investor-backed group rather than an owner-managed business, which tends to bring capital and systems investment alongside pressure for growth.

Two company numbers, one brand

Pacifica’s website footer states that it is registered in England under number 05541667, which is Pacifica Group Limited. Its repair terms and conditions state that the terms apply to services provided by Pacifica Group Ltd, then give the registration details of Pacifica Appliance Services Ltd, company number 05288361.

Both companies are active and registered at the same address, so this is most likely a drafting inconsistency rather than anything of substance. It is still worth checking which legal entity is named on your booking confirmation and invoice, because that is the company any claim would be made against.

What services does Pacifica offer?

Pacifica repairs both integrated and freestanding appliances, and its published list is wider than most national competitors, extending to vacuum cleaners and coffee machines as well as the core white goods. It is Gas Safe registered, which allows it to work on gas cookers.

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Laundry and dishwashingWashing machines, washer dryers, tumble dryers and dishwashers. See the Whitegoods Help washing machine repair guides for what to check before booking anyone.
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RefrigerationFridges, freezers, fridge freezers and American style fridge freezers. Note that compressors sit outside the fixed price offer.
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Cooking appliancesOvens, electric cookers, gas cookers, hobs, cooker hoods and microwaves. Gas work requires Gas Safe registration, which Pacifica holds.
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Small appliancesVacuum cleaners and coffee machines, which most national repair networks do not cover at all.
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Appliance insuranceA monthly-fee protection plan covering parts, labour and callouts, including accidental damage, with single and multi-appliance options.
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Business and managed repairCorporate accounts, landlord and estate agent services, and managed repair contracts run on behalf of retailers, manufacturers and insurers.

Pacifica also offers annual or periodic appliance servicing on request, and states that it can sell a protection plan on an appliance it has not previously repaired or inspected.

How does Pacifica’s fixed price repair work?

Pacifica’s model differs in a genuinely important way from most of its competitors. Rather than charging a callout or diagnostic fee and then quoting for parts afterwards, it quotes a single price at the point of booking that is intended to cover the engineer’s visit and the spare parts needed to complete the repair. The published starting figure is £89.99, and the actual price varies with the appliance and the location.

For consumers, the appeal is obvious. The largest uncertainty in any appliance repair is not the labour, it is whether the part turns out to cost £15 or £180. A single agreed figure removes that uncertainty, which is a real advantage when deciding whether to repair or replace an appliance.

  1. Coverage and price confirmed. Pacifica checks that the appliance type and postcode are within its network, then quotes a service charge covering the visit and the parts required.
  2. Appointment booked, with a target of three working days. Pacifica’s terms state it aims to attend within a maximum of three working days, while noting that busy periods, engineer leave and rural locations can extend this.
  3. Three-hour slot issued the night before. Customers are given a three-hour arrival window, the engineer’s name and mobile number, and live tracking on the day.
  4. Diagnosis and repair, typically in one visit. A standard appointment runs around 35 to 40 minutes. Where an extra part is needed, a follow-up visit is arranged.
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The fixed price excludes the parts most likely to end an appliance’s life

Pacifica’s repair terms list four exclusions from the fixed repair price: tubs, drums and bearings, compressors, hob glass, and induction units.

Those are precisely the failures that decide whether an appliance is worth saving. A bearing failure on a washing machine or a failed compressor in a fridge freezer is the expensive scenario, and it is the one the fixed price does not cover. Anyone attracted by the all-in pricing should establish what happens if the fault turns out to be on that list before booking.

What happens if the appliance cannot be repaired?

Pacifica’s terms state that where a repair cannot continue because a part is unavailable, the service charge is refunded less £89.99. In effect the first £89.99 is a retained diagnostic fee, and the balance of any larger quoted price is returned. Pacifica may also offer a quotation for a replacement appliance where a repair is not possible.

Charging for diagnosis is standard across the industry rather than unusual, because identifying a fault is skilled work whether or not a repair follows. Whitegoods Help has covered why a repair company can charge when nothing gets fixed in more detail.

An inconsistency worth resolving before you book

Pacifica’s homepage states that the price from £89.99 includes spare parts, and its repair terms confirm that the service charge includes the engineer’s visit and the spare parts required. Its FAQ page, however, answers the question “Are spare parts included?” with “No, any spare parts required will cost an additional fee.”

The terms and conditions are the governing document, and they say parts are included subject to the four exclusions. The FAQ answer may simply be out of date or may relate to a different service. Either way, ask for written confirmation of exactly what your quoted price covers. All three pages were checked in July 2026.

What guarantee comes with a Pacifica repair?

Completed repairs carry a 60-day parts and labour guarantee. If a fault related to the original repair reappears within that period, Pacifica’s terms state the engineer will rectify it at no further cost. A new, unrelated fault identified during the guarantee period is not covered and attracts a new service fee.

Sixty days is shorter than the three-month period that has been the long-standing convention in the trade, and shorter than several national competitors offer. Whether that matters depends on the repair: most failures caused by a faulty part or poor workmanship surface quickly. Whitegoods Help has examined whether a three month guarantee on repairs is reasonable, and the same reasoning applies here.

A guarantee period does not cap your legal position. Under the Consumer Rights Act 2015 a repair service must be carried out with reasonable care and skill, and Pacifica’s terms explicitly confirm that the guarantee does not affect statutory rights.

Who actually turns up to a Pacifica repair?

Pacifica states that it employs over 240 engineers around the UK, that they are fully trained and CRB checked, and that it carries £10 million of public liability insurance. Training is delivered through an in-house academy and, for some brands, directly through manufacturer partners, which Pacifica says gives it access to technical information not otherwise available.

Alongside the employed workforce, Pacifica operates a franchise network under the Pacifica Local name. Fifty-nine local partners were listed across around 35 areas when checked in July 2026, each with its own trading address. Whitegoods Help reported in April 2026 that Pacifica also carries out work through subcontracted engineering companies, and that roughly 120 subcontracted engineers transferred to its network with the Repaircare acquisition.

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Ask who holds the contract for your repair

Where a national brand delivers work through a mix of employed engineers, franchise partners and subcontractors, the question of who you are actually contracting with matters if something goes wrong. Ask at the point of booking whether the visit is being carried out by Pacifica directly or by a local partner, and confirm who provides the 60-day guarantee.

This applies to every large repair network, not just Pacifica. Subcontracting is widespread in this sector and is rarely volunteered unless a customer asks.

Where does Pacifica cover?

Pacifica lists coverage across eleven UK regions: the North East, North West, Yorkshire, East and West Midlands, East of England, South East, South West, Wales, Scotland and Northern Ireland. Coverage of Northern Ireland is a genuine point of difference, since several national competitors do not operate there at all.

The depth is uneven, though. When the location pages were counted in July 2026, the South East had 27 town listings and Yorkshire and the North East 16 each, while Scotland had three, Wales three, and Northern Ireland only Belfast. Anyone outside England should confirm availability for their own postcode rather than relying on the regional headline.

What is Pacifica’s appliance protection plan?

Pacifica sells a monthly-fee appliance protection plan, and it is worth being clear that this is an insurance product rather than a discount scheme. Pacifica describes it as covering electrical and mechanical failure including accidental damage, with parts, labour and callout fees included, no limit on the number of claims, a claims limit up to the original price paid for the appliance, and replacement cover where an appliance cannot be repaired.

The regulatory detail is published in a footnote on Pacifica’s own site and is worth reading. The insurance is sold, arranged and administered by Pacifica Warranty, a trading style of UK Warranty Limited, company number 07728040, FCA reference number 785300, authorised and regulated by the Financial Conduct Authority for insurance distribution. The policy is underwritten by Collinson Insurance, a trading name of Astrenska Insurance Limited, FCA reference number 202846. Pacifica states that it provides information only and does not give a personal recommendation, and that repair-only services are not FCA regulated.

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Appliance insurance is rarely good value on a single reliable appliance

The general Whitegoods Help position on appliance cover has not changed: premiums paid over several years frequently exceed the cost of the one repair a household actually needs, and exclusions matter more than headline cover. That is not specific to Pacifica, and its plan is at least clearly disclosed and properly regulated.

Read the policy documents, not the sales page, and check the excess, the claims limit and the exclusions. See whether to buy a washing machine extended warranty and the appliance insurance versus subscription comparison. You can verify any firm’s authorisation on the FCA register.

What are Pacifica’s genuine strengths and weaknesses?

The assessment below draws on Pacifica’s published information, its repair terms and conditions, the Companies House register and previous Whitegoods Help reporting. It is not based on testing the service.

✅ Strengths

  • All-in fixed pricing that includes most spare parts, removing the biggest unknown in repair costs
  • Substantial and growing scale, with published turnover of £42.8 million and over 360,000 repairs a year claimed
  • A three-hour arrival slot issued the night before, plus the engineer’s name, mobile number and live tracking
  • Wider appliance list than most competitors, including vacuum cleaners, coffee machines and gas cookers
  • Gas Safe registration, £10 million public liability cover and independent accreditations including Safe Contractor, Achilles UVDB and Cyber Essentials
  • In-house training academy supplemented by manufacturer training and technical access
  • Some Northern Ireland coverage, which several national rivals lack
  • Clear regulatory disclosure on the insurance product, including the named underwriter

❌ Considerations

  • The fixed price excludes drums, bearings, compressors, hob glass and induction units, which are the costliest common failures
  • £89.99 is effectively retained if the repair cannot be completed because a part is unavailable
  • Published information is inconsistent on whether parts are included, with the FAQ page contradicting the homepage and the terms
  • The 60-day guarantee is shorter than the three-month trade convention
  • An unrelated fault arising within the guarantee period attracts a new service fee
  • Work is delivered through a mix of employed engineers, franchise partners and subcontractors, so ask who is attending
  • Coverage is thin in Scotland and Wales, and limited to Belfast in Northern Ireland
  • The homepage claim to be “the UK’s most trusted domestic appliance repair company” is not supported by published evidence, and the site’s own Reviews link returned a page not found error when checked in July 2026
  • Investor-backed holding structure in which the ultimate owner is not identified in the relevant filings

How has the business changed recently?

Pacifica has grown partly by acquisition. It bought DAC, a field service engineer provider, in December 2020, and in April 2026 acquired the Repaircare managed repair business from Screwfix Spares, adding roughly 80,000 annual repair jobs, more than 35 back office staff under TUPE and around 120 subcontracted engineers. Whitegoods Help covered that deal in detail in its report on the Pacifica acquisition of Repaircare.

Pacifica also achieved EcoVadis Platinum status for sustainability performance in February 2026. For consumers the relevance of all this is mixed: greater scale usually improves geographic coverage and systems, while rapid integration of acquired operations is the point at which service standards are most likely to wobble. Recent reviews from your own area are the best guide to how that is going.

Who might Pacifica suit, and who might it not?

✅ Likely a good fit
Households who want one agreed figure rather than a callout charge followed by an open-ended parts quote. Anyone who cannot take a whole day off work and values a three-hour slot with engineer tracking. Owners of appliances outside the usual white goods list, such as vacuum cleaners or coffee machines. Households in Belfast or in well-covered English regions. Landlords and letting agents needing a national account with consistent invoicing.
⚠️ Possibly not the right choice
Anyone whose appliance is still in guarantee, who should go to the manufacturer or retailer first at no cost. Households where the suspected fault is a drum, bearing, compressor, hob glass or induction unit, since these sit outside the fixed price. Anyone who wants a guarantee longer than 60 days. Households in most of Scotland, Wales or Northern Ireland outside Belfast, where coverage may be limited.
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Check your guarantee before paying anyone for a repair

If an appliance is under two years old it may still be covered by the manufacturer’s guarantee, a free parts guarantee, or your rights against the retailer under the Consumer Rights Act 2015. Paying any third party to fix an appliance that should have been repaired free of charge is a common and avoidable expense.

See the Whitegoods Help consumer rights guidance for appliances and whether an appliance out of guarantee may still be covered.

How does Pacifica compare with the other national options?

The main national providers differ less in competence than in how they price and who carries the risk. The table sets out the practical distinctions.

Provider or route How it charges Guarantee Main consideration
Pacifica One fixed price covering visit and most parts, from £89.99 60 days parts and labour Drums, bearings, compressors, hob glass and induction units excluded
NAC Service charge for the visit, parts quoted separately 3 months labour, 3 or 12 months on parts Service charge payable even if the appliance is beyond repair
Manufacturer service Fixed repair price, or free while in guarantee Varies by brand Covers that brand only, and lead times can be longer
Insurance or cover plan such as Domestic & General Monthly premium, sometimes with an excess Cover continues while the policy runs Total premiums often exceed the repairs actually needed
Local independent engineer Callout plus labour and parts, varies widely Typically 3 months, varies Availability and no fallback when unavailable

The honest summary is that Pacifica’s pricing is better for an average repair with a mid-priced part, and worse for a repair whose part sits on the exclusion list. Whitegoods Help has set out the wider question of manufacturer versus independent engineer separately.

Before you book any appliance repair

Ten minutes of preparation improves the odds of a first-visit fix and occasionally removes the need for a visit at all.

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Safety warning on DIY appliance repairs

Domestic appliances combine mains electricity with water, heat and moving parts. Always disconnect an appliance from the mains before removing any panel, and never work on a live appliance. Capacitors can retain a dangerous charge after disconnection.

Gas appliances must only be worked on by a Gas Safe registered engineer. If you smell gas, call the National Gas Emergency Service on 0800 111 999 immediately, and check any engineer’s credentials on the Gas Safe Register. If in any doubt, use a qualified engineer. See the Whitegoods Help DIY repair safety guidance.

What about spare parts?

Because Pacifica’s fixed price is intended to include the parts it fits, sourcing your own part is only relevant if you plan to carry out the repair yourself or if the part falls outside the fixed price offer. In either case, the full model and serial number from the rating plate is what determines which version of a part will fit.

Whitegoods Help maintains guidance on appliance spare parts, the difference between genuine and pattern parts, and what to check before buying spares. Availability is also improving as a matter of law, as covered in the guide to the Right to Repair rules on spare parts.

Training and engineer standards in the sector

Pacifica states that all of its engineers are trained through an in-house academy, with additional training delivered through manufacturer partners. In-house training capacity is a meaningful signal in this trade, because the shortage of qualified appliance engineers is one of the industry’s structural problems and relatively few operators invest in creating new ones.

For readers considering the trade themselves rather than booking a repair, the Whitegoods Help overview of appliance repair training routes covers the options, and there is separate guidance on becoming a self-employed appliance repair engineer. Practical hands-on courses are available at the NAC National Training Centre, with online appliance repair courses for those who need to study at their own pace.

Weighing up a repair?

Whitegoods Help publishes free guidance on diagnosing faults, deciding whether a repair is worth doing, and what your rights are. If you have decided to go ahead and want to arrange a repair through this site, you can do that too.

Frequently asked questions about Pacifica

Does Pacifica’s fixed price really include spare parts?

Pacifica’s homepage and its repair terms and conditions both state that the quoted price covers the engineer’s visit and the spare parts needed to complete the repair. Four categories are excluded: tubs, drums and bearings, compressors, hob glass and induction units. Its FAQ page separately states that parts are not included, which appears to contradict the terms, so ask for written confirmation of what your quote covers.

What does Pacifica charge if the appliance cannot be repaired?

Pacifica’s terms state that where a repair cannot continue because a part is unavailable, the service charge is refunded less £89.99. In practice that means the first £89.99 covers the diagnostic visit and is not returned. Charging for diagnosis is standard across the repair industry.

How long is Pacifica’s repair guarantee?

Sixty days on parts and labour. A fault related to the original repair that reappears within that period is rectified at no extra cost, while a new unrelated fault attracts a new service fee. Statutory rights under the Consumer Rights Act 2015 apply in addition to the guarantee.

Will I have to wait in all day for a Pacifica engineer?

No. Pacifica issues a three-hour arrival slot the night before the appointment, provides the engineer’s name and mobile number, and offers live tracking on the day. Its terms give a target of attending within a maximum of three working days, with the caveat that busy periods, engineer leave and rural locations can extend this.

Is Pacifica’s appliance protection plan insurance?

Yes. It is sold, arranged and administered by Pacifica Warranty, a trading style of UK Warranty Limited, FCA reference 785300, and underwritten by Collinson Insurance, a trading name of Astrenska Insurance Limited, FCA reference 202846. Pacifica states it provides information only rather than a personal recommendation, and that its repair-only services are not FCA regulated.

Does Pacifica cover Northern Ireland and Scotland?

Both are listed, but coverage is uneven. When Pacifica’s location pages were counted in July 2026, Northern Ireland was represented by Belfast alone and Scotland by three towns, against 27 listings in the South East. Confirm coverage for your own postcode before relying on the service.

Editorial summary

Pacifica is a large, long-established and well-capitalised repair business, and its fixed-price model is the most consumer-friendly pricing structure of the major national operators in one specific respect: it removes the uncertainty over what the part will cost. For an average fault with a mid-priced component, that is a real advantage, and the three-hour arrival window with a named engineer and live tracking is better than much of the sector manages.

The exclusions are what a careful reader needs to take away. Drums, bearings, compressors, hob glass and induction units sit outside the fixed price, and those are the failures that turn a routine repair into a decision about replacing the appliance. A fixed price that covers everything except the expensive scenarios is still useful, but it is not the guarantee of certainty the headline figure suggests. The 60-day guarantee is also shorter than the trade convention, and the contradiction between Pacifica’s own FAQ and its terms over whether parts are included is the kind of thing that causes disputes on the doorstep.

Pacifica will not suit everyone. An in-guarantee appliance belongs with the manufacturer or retailer. Households in most of Scotland, Wales and Northern Ireland may find coverage thin. Anyone who suspects a bearing or compressor failure should get the position in writing before booking, and should probably be asking whether the appliance is worth repairing at all. For a mainstream fault in a well-covered part of England, on a household budget that values a single agreed figure over a longer guarantee, it is a credible choice.

Content disclaimer

This page provides general consumer information and does not constitute legal or financial advice, nor a personal recommendation on any insurance product. It reflects Pacifica’s published information, repair terms and conditions and Companies House records as at July 2026. Whitegoods Help has not independently tested Pacifica’s repair service. Prices, coverage, guarantees, exclusions and company details change over time, so verify current details directly with Pacifica before booking.

Sources

Companies House register: Pacifica Group Limited, company number 05541667; Pacifica Appliance Services Limited, company number 05288361; Atlantic Bidco Limited, company number 11532736, including persons with significant control filings. Pacifica’s official website at pacifica.co.uk, including the homepage, repair terms and conditions, FAQs, areas covered, Pacifica Local and appliance protection pages, together with the regulatory footnote naming UK Warranty Limited and Astrenska Insurance Limited. Turnover, repair volumes, founding details, the DAC acquisition and the Repaircare acquisition are drawn from previous Whitegoods Help reporting published in April 2026, which cites Pacifica’s annual accounts to 31 March 2025 and the company’s press release of 28 April 2026. All web sources accessed July 2026.

Last reviewed: July 2026 – Content by Whitegoods Help.

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