Standards
What we check, and what each check means
Each business is checked before it is listed, and every profile shows which of those checks it has completed - one by one, named, never rolled up into a single badge.
The set
Seven checks, named individually
These are the tiles on a profile. Each has its own mark and colour, here and there, so this page reads as the key to what you have already seen.
- Identitycompleted
- Business detailscompleted
- Company detailscompleted
- Public liabilitycompleted
- Qualificationscompleted
- Gas Safecompleted
- Referencescompleted
All seven are shown here. On a profile the ones that business has completed are coloured and the rest grey - which means nothing is on file for them, not that anything was failed.
One by one
What each check means
Including the two that do not apply to every business, and what an absent tile actually tells you.
Identity
We confirm the person behind the business is who they say they are before the profile is published.
Business details
Trading name, contact details and the districts covered are checked before the listing goes live.
Company details
For a limited company, the registration details are checked. A sole trader has no company to check, so this one will not appear on their profile.
Public liability
Where a business provides evidence of cover, we record that we have seen it and when. We are not the insurer and we do not hold the policy.
Qualifications
Trade qualifications supplied by the business are recorded, with an expiry where one applies. An expired qualification stops showing as a completed check.
Gas Safe
Only relevant to a business working on gas appliances. Its absence on a profile usually means the business does not do gas work, not that something is missing.
References
Where a business supplies trade or customer references, they are checked before the listing goes live.
The limits
What a completed check does not mean
Whitegoods Help – Find an Engineer records what it has seen. Everything below is a thing a tick on a profile is not.
Not a guarantee
It is not a guarantee of the work. The business carries out the repair and is responsible for it, not us.
Not a pass mark
Two of the seven only apply to some businesses, so not every business will have all of them.
Not permanent
A qualification with an expiry stops counting once it lapses, and the check stops showing as completed.
Not an endorsement
We record what we have seen. We do not rank businesses by it or recommend one over another.
Reviews
How reviews are handled
Reviews are submitted by customers and moderated before publication. We may edit or remove content that breaches this policy; original submissions are retained, and review sentiment is never altered.
Checked before it appears
Every review is moderated for abuse and manipulation before it is published on a profile.
Sentiment never altered
Content that breaches the policy may be edited or removed. The original submission is kept either way, and what a customer meant is never changed.
Not removable on request
A business cannot have a review taken down for being unflattering. An unhappy review stays on the profile it was left on.
See the checks on a profile
Every business lists which of these it has completed, on its own profile.